Whether be it for games, comics, animation or merchandise, we
cannot ignore the fact that good character designs play an active role
in driving the sales of the product in question. While good character
designs help to drive sales, great character designs grow companies and
even shape the landscape of the creative industry. This is the last of 3
articles dedicated to the topic of creating great character designs and
some tips to bear in mind when designing your characters.
Exaggerated Characteristics
As
far as possible, exaggerate the characteristics and facial expressions
of your character. Exaggerated expressions will allow viewers to better
appreciate the character's key qualities and make your character more
interesting. If your character is a Hercules sort, give him muscles 5
times that of a body builder.